Project Description
How To Create Meaning In Business
Many business-savvy professionals will tell you that business revolves solely around various measurements of success. Those metrics and performance indicators are generally synonymous with lasting performance, viability and revenue accrual. However, this long-standing viewpoint—while inherently true on several fronts—is no longer the end-all and be-all of a business’s identity. Today’s most successful executive leaders recognize a crucial second focal point within their daily obligations: Creating meaning and a sense of worth and purpose.
